Checkmart Loyalty is designed and implemented by Infinity Rewards, a Stellenbosch-based company, which began more than 15 years ago as one of South Africa’s first coalition loyalty programs. Now, operating in South Africa, Namibia and Botswana, Infinity rewards customers with CashBack on designated products at multiple stores, including Checkmart Stores. We believe this is the future of loyalty rewards because customers want a simple, easy to understand reward and program with options of where to earn and spend rewards. Loyalty program members are increasingly looking for their programs to show up where they happen to be, not the other way around.